London wearables show is Europe’s biggest

Wearable Tech Show

Europe’s biggest-ever conference on wearable technology takes place in London on March 10th and 11th.

The organizers say that with more than 100 speakers and seven dedicated tracks, the Wearable Technology Show at London’s ExCel is “the largest dedicated event for wearables”, and is set to pull in a record number of attendees.

Wearable Technology Show

Intel’s Steve Brown at the 2014 Wearable Technology Show in London (photo: PR)

As conferences on wearable technology pop up around the world, it’s increasingly hard to know which ones are worth attending.

Clearly the London event – now in its second year – is establishing itself as Europe’s leader, in terms of content, exhibitors and speakers alike.

Stellar speaker line-up
The speaker list for London reads like the Who’s Who of wearables, including representatives from Google, Jawbone, Pebble, LG, Misfit, Mio and Samsung.

Wearable Tech Watch editor Simon Jones is moderating the Performance Sports track on day one (link opens in a new tab). Big analytics guns like SAP are moving in to the market for professional sports monitoring, with pro-league tracking and analysis for soccer teams, as we documented here.

Wearable Technology Show delegate registration is open. For anyone who registers today or tomorrow,the organizers are offering a 40% discount using the registration code wearables15.

With some rather optimistic wearable conference organizers asking almost GBP 1000 for a delegate pass for other, more niche events, the London show has pegged two-day passes at GBP 500, with further discounts for one-day-only attendees. What’s more is that anyone who is interested in starting to explore the world of wearables can get into the exhibition area of the show for under GBP 20.

The London show organizers are clearly on a mission to make sure that everyone who attends has at least one wearable, since anyone who opts for the GBP 600 VIP package will receive a Mio Fuse tracker along with their delegate pass.

The Fuse looks similar to the Polar Loop and late Nike+ FuelBand, but tracks also EKG-accurate heart rate data, with no chest strap required.

Therefore it’s fair to say that VIPs attending the event will truly know which presenters are able to make their heart beat faster.

/WTW

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